Exam Name: Microsoft Dynamics 365 Marketing Functional Consultant
Certification Provider: Microsoft
Corresponding Certification: Microsoft Dynamics 365
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Instant Download Microsoft : MB-220 Questions & Answers as PDF & Test Engine
Updated: Aug 10, 2026
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Do You Need Any Prior Expertise?
Officially, there are no conjectural prerequisites to meet before taking up MB-220 test. This means, no other certification should be earned beforehand. However, it is wise to have some sound understanding of the Dynamics 365 model and have already used it in a project. This hands-on expertise will make the exam journey so much simplified.
Microsoft is dedicated to helping the candidates with their preparation by offering them various tools. There are several learning paths available on the official website, such as:
Learning Path 1
Microsoft offers the course titled “Set up Dynamics 365 Marketing and Configure Advanced Settings.” To complete this training, one needs to have a deep understanding of the navigation in Dynamic 365. Through this learning path, the individuals will be able to gain command of a number of tasks including:
- Setting up and managing Dynamics 365 Marketing
- Advanced configuration for Dynamics 365 Marketing
- Reviewing domain authentications, GDPR, and best practices in Dynamics 365 Marketing
Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx
Microsoft MB-220 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Analyze insights and reports | 10-15% | - Measure campaign performance - Create and interpret reports and dashboards |
| Topic 2: Manage marketing channels | 25-30% | - Design and publish marketing pages and forms - Manage text messages and push notifications - Create and manage marketing emails |
| Topic 3: Manage customer journeys | 20-25% | - Test, publish, and monitor journeys - Implement automation and branching logic - Design and implement journeys |
| Topic 4: Manage leads, contacts, and accounts | 1-5% | - Create and manage records - Implement lead scoring and qualification |
| Topic 5: Configure Dynamics 365 Customer Insights – Journeys | 10-15% | - Configure application settings - Configure forms, pages, and templates - Configure integration with other services |
| Topic 6: Manage segments and preferences | 15-20% | - Manage subscription centers and preferences - Create and manage segments - Manage consent and compliance |
| Topic 7: Manage events and webinars | 10-15% | - Integrate with webinar platforms - Manage registrations and attendance - Plan and configure events |
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