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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. Where can a developer access pre-built Global Templates?

A) Templates menu under the web Campaign menu in the UI
B) From the Templates list when building a campaign
C) View List Template option in the Launcher
D) From code examples in developer docs

2. A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?

A) IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources
B) IS users third party software to match anonymous and knows identifies
C) IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify
D) IS uses probability matching to determine if two or more profiles represent for user identity

3. Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?

A) Server-side campaign
B) Web campaign
C) Mobile campaign
D) Email campaign

4. When configuring a new Identity Attribute which setting would you use if the attribute is unique to an indivdual across the entire dataset?

A) Unique
B) Not Unique
C) Identity Namespace
D) Identity String

5. What are Marketing Cloud Personalization's machine learning powered algorithms called?

A) Einstein Decisions
B) Data Science Workbench
C) Einstein Recipes
D) Machine Learning Tools

Solutions: